Before You Add Wine to Your Gift Baskets, Drink This In

Tuesday October 23, 2007 • Leave a Comment 

Some time during this holiday season clients will ask you to include a bottle of wine in your designs. You will be tempted to grant this request. What harm is one bottle of wine? The customer may even provide the wine, so all you need to do is pop it in the basket.
 
Don’t.
 
The only way you can legally include wine in your gift baskets, even if the customer provides it, is if you own a liquor license. Otherwise you are opening yourself up to stiff fines, the forced closure of your business, or worse.
 
The licenses to sell wine and other alcoholic beverages are not the same as your business license. As a matter of fact, there is one license for wine and a different one for beer and hard liquor. These licenses require you to meet certain requirements, pay hefty fees and endure a waiting period.
 
Avoiding risking your business this holiday season. Read this article to learn more about selling wine and other alcoholic beverages.